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BU Team

René Heß
Innovation Management and Distribution Policy
- Studied business management
- Several years as an officer in the military
- Former member of Germany’s national basketball team
- Experience in marketing and sales management posts in 41 countries
- Since 2003 proprietor of MarketFocus Consulting, clients include: Asia Pacific Breweries, Beam Global, General Mills, Imperial Tobacco International
- Expertises: tapping into unused performance reserves in marketing and sales with a focus on brand innovation, sales excellence and video marketing
- at Brand University of Applied Sciences since 2013