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“EU – Back to University” at Brand Academy

What is the difference between the EU and Europe? What does the Brexit mean for students? - Probably no one can answer these questions better than those who work for the European Union. Under the motto "EU - Back to University", EU staff come to universities to provide students with first-hand information about their work, to answer their questions and to motivate discussion. Our guest … Continued
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Guest students from Ningbo at Brand Academy

On March 25th, Brand Academy welcomed the first group of guest students from Zhejiang Wanli University this year. A total of 13 students and one teacher from the Faculty of Architecture and Design came to visit. During their four-week stay with a variety of activities, the students experienced new teaching and learning methods. They were impressed by the European, humanistic and historical peculiarities of society … Continued

Graduation ceremony: Brand Academy celebrates its graduates and freshmen

On 29th of March 2019 it was time again: Brand Academy said farewell to 17 graduates at the graduation ceremony and welcome the new Bachelor and Master students.   In addition to the speeches hold by  the President Prof. h.c. Shan Fan and the Vice President Prof. Ute Röseler, the lecturer Claudia Tobis also spoke as a representative of the teaching staff. Afterwards the graduates … Continued

#bagoesningbo! 8 BA students embark on a special kind of excursion

Brand Academy has always been the perfect place for those who want to focus their studies on brands. Now they can add an extra challenge by experiencing brands in an intercultural context during an exchange semester at our new partner institution Zheijiang Wanli University in Ningbo (China)! To kick off the new cooperation, 8 BA students from various study programs will be able to enjoy … Continued

Brand Academy @ VR HAM

VRHAM! is Germany’s first artistic Virtual Reality festival: 16 inspiring, creative VR experiences sure to transcend the borders of traditional perception and experience of art. We were deeply impressed by the virtual reality works of international artists like Jonathan Meese, Ip Yuk-Yiu or Lester Francois and especially VRHAMMY! award winner Dani Ploeger’s „THE GRASS SMELLS SO SWEET“ - an installation with gut-wrenching audiovisual simulations and … Continued

Brand Academy @ Forward Festival

Forward Festival is one of the biggest creative festivals in Europe - and this summer it will be in Hamburg for the first time. On Thursday, July 5th 2018 we will join the event at Millerntor Stadium St. Pauli with a sizeable group of our students. Forward Festival includes workshops and top-class international speakers from the creative industries, among them world-famous Stefan Sagmeister (AT) and … Continued

Impact Week Receives Award – Participating BA Students are delighted

The Impact Week project “Workshop for Ideas in Developing Countries and Emerging Economies“ is one of the 100 innovative winners of the “Excellent Places in the Land of Ideas“ competition 2018. Following this year’s motto „Connecting Worlds – Strengthening Cohesion“, the project demonstrates how experimentation, curiosity and courage to rethink development aid can foster innovations in developing and threshold countries. The „Germany – Land of … Continued

BA Students @ Brand Union Idea Lab

Late last year, about 20 students of our International Brand Communication M.A. and our Brand Design B.A. programme had another great opportunity to sniff the air of a real-life agency. As part of the study module "Open Innovation & Digital Thinking“ they visited Superunion’s (formerly known as Brand Union) headquarter in Hamburg in order to experience the latest developments in an industry that promises many … Continued

Review: “Social Impact through Design Thinking” Public Guest Lecture

On January 10th, Michael Hübl (Co-Founder of Impact Week) joined BA students Stina Kozok (International Brand Communication M.A.) and Sina Petersen (Communication Design B.A.) for a guest lecture titled “Social Impact Through Design Thinking” on our campus. The three shared their stories and experiences surrounding Impact Week projects. Impact Week fosters entrepreneurship, innovation and intercultural exchange through Design Thinking in order to create social impact. … Continued

Social Impact Through Design Thinking – Public Guest Lecture by Impact Week Co-Founder & BA Students (Jan 10)

Impact Week fosters entrepreneurship, innovation and intercultural exchange through Design Thinking in order to create social impact. Since 2015 teams of volunteer professionals have travelled to countries like Kenya, Rwanda, Nigeria and Colombia. On location, these teams work with students on new sustainable business models and also train local professors in Design Thinking. The goal:  Facilitating their involvement in the program and generating sustainable development. … Continued