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Alumni event: the world of tomorrow

Following the successful founding, the Brand Academy Alumni association organised in October its second members’ meeting. The former students, lecturers and university management team met in Mercedes Me Store Hamburg to exchange their expressions, as well as to enjoy the drinks and fingerfood. In addition to an innovatione presentation of TRENDONE about the everyday-life in the future, there was an opporunity for the members to … Mehr

Welcome and Graduation Ceremony at the Brand Academy

  On 1 October 2015 Brand Academy had two reasons to celebrate:
Twenty graduates of study courses Brand Design and Brand Management were awarded their degree of a Bachelor of Arts and about a hundred students began their studies at the Brand Academy. In a solemn ceremony the guests heard a keynote speech from Wolfgang K.A. Disch, Chief Executive of G·E·M, Association for the … Mehr

Cooperation of Brand Academy in China

In last 5 years it has been a very successful cooperation between the Bejing Normal University Zhuhai (BNUZ) and brand academy.
BNUZ and brand academy share a passion, a passion to develop cross-cultural professionals with strong personalities. Best proof for the strong relationship between the two universities was the invitation to the opening ceremony beginning of the semester to BNUZ. Prof. Dr. Simone Roth … Mehr

Professorship for Michael Seifert

Michael Seifert was appointed Professor of Brand Communication at the Brand Academy’s General Meeting on 15 April 2015. Professor Michael Seifert will be directing the Brand Design course with a focus on Digital Design. He has had many years of experience as a creative director at agencies including Jung von Matt Next and has won, among other things, the ADC award in Bronze, Silver and … Mehr

Brand Academy Alumni: an association is founded

It’s done! Last Thursday saw the founding meeting of Brand Academy Alumni e.V. At this starting event the eight founding members, represented by lecturers and former students, approved the association’s constitution and elected its first executive board. For the first two years Laura Sadau will act as chairperson, Keith Wischermann as deputy chairperson and Claudius Finkbeiner as treasurer. They plan various regular events over the course … Mehr

Brand Academy success story: THE WOLF

The three Hamburg-based founders of the brand THE WOLF, Julian Fichtl, Lukas Fichtl and Lukas Porschen, launched ‘Weissbrand®’, a brandy from the Pfalz region, and created a completely new product category in the quality spirits industry. The strategic and conceptual background knowledge which the founders had acquired while studying at the Brand Academy helped them to develop and position their brand, and therefore occupy the Weissbrand® … Mehr

Brand Academy Success-Story: THE WOLF

Three founders of the brand THE WOLF from Hamburg:
Julian Fichtl, Lukas Fichtl and Lucas Porschen opened with the Palatinate ‚Weissbrand® ’ a totally new product category in the prestigious spirits industry. The strategic and conpeptual background knowledge that they have got through their university studies at the Brand Academy helped them to develop, to position and
to occupy the product category ‚Weissbrand®’. … Mehr

Excursion to 747 Studios

As part of the Image Design module taught by Tina Wunsch, Brand Design students in the third semester went on an excursion to 747 Studios in order to gain an insight into the fundamentals of studio photography. Together they assessed and set up camera systems, set up digital equipment and erected sets: one involving a background roll and beauty lighting for people shots, another for stills … Mehr

Professorship for Dr. Simone Roth

Dr. Simone Roth was appointed Professor of International Marketing at the General Meeting of the Brand Academy on 8 October 2014. Professor Dr. Roth can look back on a remarkable career in which she has worked with the eminent brand expert Professor Dr. Franz-Rudolf Esch, and in the FMCG sector at Henkel. She is now taking on the directorship of our new Master’s course in … Mehr


Graduation ceremony at the Brand Academy

Hamburg, 18 September 2014 – The Brand Academy, university of design and communication, held a celebratory event to bid farewell to graduates of its Brand Management and Brand Design courses. Graduates were presented with their certificates in the salon of Rainville restaurant, and the international academic title ‘Bachelor of Arts’ was conferred upon them. In his ceremonial address, Professor h.c. Shan Fan, President of the Brand Academy, … Mehr

Suzuki Bongard Händler

Brand Academy success story: Alumni – Daniel Händler

Daniel Händler, who graduated from the Brand Design course at the Brand Academy in 2014, has shown just what excellent career opportunities our alumni have. He quickly made a name for himself in the motorcycle industry: With the assistance of legendary designer Hans A. Muth this up-and-coming designer developed a design study based on the Suzuki Bandit 1250 for Suzuki International Europe as part of the … Mehr