BU Team
Sven HeckerB-2-B and service marketing
- Studied literature, communication sciences and mechanical engineering at the University of Siegen
- 20 years of expertise in brand strategy, brand management, communication and change management
- Managing partner at brandrelation consulting (brandrelation-co, a consultancy for identity-centric management
- Leadership positions at leading companies and agencies
- comprehensive know-how in the B2B sector
- since 2017 at Brand University of Applied Sciences