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Content to the tag: Brand University

A great honor: Brand Academy becomes Brand University of Applied Sciences

In winter semester 2019/20 we are proud to announce the name change of the Brand Academy - Hochschule für Design und Kommunikation: BA becomes BU, as our university has the great honour to be called Brand University of Applied Sciences from now on. The new name was officially recognized by the Hamburg Authority for Science, Research and Equality in September 2019 and announced for the … Mehr

Graduation ceremony: Brand University congratulates its graduates

A festive day at Brand University of Applied Sciences: On the 26th of September 2019, we were able to say goodbye to around 90 graduates of our Bachelor's and Master's programmes and extend a warm welcome to our new freshmen. Prof. Dr. h. c. Shan Fan opened the celebrations with a speech in which he shared with the audience which skills and attitudes lead to … Mehr
2. DACHINA Markendialog

„Brand Thinking in the Digital Age“ – Review of the 2nd DACHINA Markendialog

„Brand Thinking in the Digital Age“ was the motto of the 2nd DACHINA Brand Dialogue, which took place on the 6th of September 2019 in the Hotel Grand Elysée in Hamburg. Around 450 brand experts from the DACH region and China gathered at the conference to discuss the topic of brands between culture and economy. Representatives of global companies such as the Alibaba Group and … Mehr