Spotlight On: Julia Krüger – Alumna Brand Management B.A.
The news format “Spotlight on:” puts Brand University graduates in the spotlight. Learn more about where their path led them after graduation.
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Spotlight On: Rieke Strutz – Alumna Brand Management B.A.
Das News-Format “Spotlight on:” stellt Absolventinnen und Absolventen der Brand University ins Rampenlicht. Erfahren Sie mehr darüber, wohin sie der Weg nach ihrem Abschluss führte.
BRAND UNIVERSITY APPOINTS DR. THOMAS SUWELACK AS PROFESSOR
The team of professors at the Brand University of Applied Sciences is gaining reinforcement: After he had already been deputy professors at the BU, Dr. Thomas Suwelack was appointed as professor now. We are very pleased that we could win our colleague as professor for the Brand University and welcome him again! Professor Dr. Thomas Suwelack In master's degree program Brand Innovation Dr. Thomas Suwelack … Mehr
BRAND UNIVERSITY APPOINTS DR. JÖRG IGELBRINK AS PROFESSOR
The team of professors at the Brand University of Applied Sciences is gaining reinforcement: After he had already been deputy professors at the BU, Dr. Jörg Igelbrink was appointed as professor now. We are very pleased that we could win our colleague as professor for the Brand University and welcome him again! Professor Dr. Jörg Igelbrink In his new position as Professor of Brand Management, … Mehr
Welcome on Campus – Start of Winter Semester 2020/21
Never before has there been so much excitement at Brand University about the start of a semester as there was in October 2020, because on October 5th, after six months of empty corridors, the time had finally come again: the Rainville Terrace Campus opened its doors for teaching! Thus, on the first day of the lecture period, not only the first seminars were held according … Mehr
GRADUATION CEREMONY: A SPECIAL DAY AT BRAND UNIVERSITY
The graduation ceremony of the graduating class is always a great pleasure at Brand University, but the celebration in the summer semester 2020 will be remembered as an extraordinary day. For a long time, it was not certain whether the about 90 graduates could even be said goodbye personally and on site. The joy was all the greater that the graduating class arrived in the … Mehr
Digital Welcome Day: The Start to Summer Semester 2020
Being a freshman in the summer of 2020 meant yesterday a very special kind of first day at university. Instead of getting to know the professors and fellow students personally and on campus, we welcomed the new students of Brand Management and Brand Innovation with a " Digital Welcome Day" at Brand University. Such a start to the semester involves some challenges. How does an … Mehr
Spotlight On: Valentin Zehnder – Alumnus Brand Management B.A.
The news format “Spotlight on:” puts graduates and employees of the Brand University in the spotlight.
Graduation ceremony: Brand University congratulates its graduates
A festive day at Brand University of Applied Sciences: On the 26th of September 2019, we were able to say goodbye to around 90 graduates of our Bachelor's and Master's programmes and extend a warm welcome to our new freshmen. Prof. Dr. h. c. Shan Fan opened the celebrations with a speech in which he shared with the audience which skills and attitudes lead to … Mehr
Guest Lecture | 5 questions to Patrick Klingberg, CEO of artaxo GmbH
"Creating your digital success" - this is the motto of the artaxo GmbH. Its managing director/CEO, Patrick Klingberg, gave a lecture on brand management in the digital age at Brand University. His message: Today more than ever, everything in marketing should revolve around customer needs. In an interview, the search engine and content expert tells us what is still underestimated in the industry and what … Mehr
„Brand Thinking in the Digital Age“ – Review of the 2nd DACHINA Markendialog
„Brand Thinking in the Digital Age“ was the motto of the 2nd DACHINA Brand Dialogue, which took place on the 6th of September 2019 in the Hotel Grand Elysée in Hamburg. Around 450 brand experts from the DACH region and China gathered at the conference to discuss the topic of brands between culture and economy. Representatives of global companies such as the Alibaba Group and … Mehr
Brand Management Workshop “Brand Boot Camp” – Review August 2019
Brand Management Workshop "Brand Boot Camp" – Review August 2019 How does it feel to study Brand Management? Ten prospective students had the chance to find an answer to this question at the "Brand Boot Camp" workshop on August 17, 2019. They spent a day exploring the brand world and gaining an impression of the studies at the Brand Academy. Under the direction of Benjamin … Mehr
Research funds: The DGTM allows its mission to live on at Brand Academy
On the 23rd of July 2019, Peter Gravier and Michael Grübbeling, board of the German Society for Technology in Marketing (DGTM), handed over a cheque with research funds to the Brand Academy. The funding will go to the Brand Management and Brand Innovation study programmes. In an interview, the experts reveal how research and education can contribute to technology and marketing linking further in practice. … Mehr
Bachelor student Sebastian Heine welcomes VDT Automation at Brand Academy
20 employees of VDT Automation took a seat in the lecture hall of the Brand Academy on June 14th, 2019 to learn more about their company. The occasion: Our bachelor student Sebastian Heine wrote his thesis in the Brand Management course about the family-owned medium-sized company and was able to provide the guests with exciting insights. As an international B2B service provider, VDT Automation develops … Mehr