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Professorship for Michael Seifert


Michael Seifert was appointed Professor of Brand Communication at the Brand Academy’s General Meeting on 15 April 2015.

Professor Michael Seifert will be directing the Brand Design course with a focus on Digital Design. He has had many years of experience as a creative director at agencies including Jung von Matt Next and has won, among other things, the ADC award in Bronze, Silver and Gold, as well as the Cannes Lion.

As well as directing the course, Michael Seifert will be doing more to facilitate renowned guest speakers at the Brand Academy. The Brand Academy would like to warmly welcome Mr Seifert.

New lecturers and practical projects such as Danone, Beiersdorf, Tesa, Engel & Voelkers as well as Fairmont Vier Jahreszeiten were also presented at the General Meeting. The student representative positions of Chairperson / BA Board and Examination Committee were also decided upon, and a new member was elected.