Prof. Dr. Simone Roth is a jury member at German Brand Award 2016
The goal of this competition is to discover, to present and to reward the pathbreaking brands and brand makers. Prof. Dr. Simone Roth our Vice President and Program director of International Brand Management had the honour to be selected for the award jury member.
The brand expert launched her remarkable career inter alia by “brand pope” Professor Dr. Franz-Rudolf Esch, and in FMCG-sector at Henkel. This long years working experience as well as teaching expertise at the Brand Academy makes Prof.Dr.Simone Roth to an important jury member of the award.
The premium price for the brands and brand makers will be awarded in the category “Excellence in Branding”, “Industry Excellence in Branding” and “Excellence in Brand Strategy”. To participate in the competition can only the companies that were nominated by the German Design Counsil and the expert committee of the German Brand Award 2016.
The winner will be announce in June 2016.