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Brand News
Welcome on Campus – Start of Winter Semester 2021/22
It is time again to welcome all freshmen joyfully and even live at Brand University. Thanks to the „3G-rule“, the first meeting of all new students could take place on site on October 4th. The exciting day began with bright sunshine and the welcoming of all newcomers. Programme Director Prof. Dr. Bongard, Prof. Dr. Eidens and Prof. Dr. Limon-Calisan gave first insights into the coming … Mehr
Graduation: Ceremonial farewell to the graduating class of 2021
The graduation ceremony of the graduating class is always a great joy at Brand University, but the celebration in the summer semester of 2021 will be remembered as an extraordinary day. For a long time, it was not certain whether the 70 or so graduates would even be able to say goodbye in person and on site in view of the pandemic. All the greater … Mehr
Studying in Times of Covid-19
On this page we inform you about the measures taken at Brand University to protect the health of all students, lecturers and university staff.
Guest Lecture: 5 questions to Adrian Pickshaus, Territory
Adrian Pickshaus is Executive Creative Director and Editor at Large at Territory, one of Germany's leading content marketing agencies. But what is behind the buzzword "content marketing"? What characterises good content? And what does a journalistic education have to do with this type of marketing? In this interview, Adrian Pickshaus answers the most important questions from his guest lecture. Brand University: Hello Adrian! Territory is … Mehr
Design student Lea Lindau as speaker at the Forward Festival 2021
Every year, the Forward Festival Hamburg brings together creatives from the international design industry. This year, the analogue and digital encounters took place under the motto "Me, We - together we can". On the 1st and 2nd of July, the master classes, workshops and talks focused on the question of the significance of society - especially with a regard to our lives in the pandemic. … Mehr
Prof. Dr. h. c. Shan Fan becomes Honorary President of the Institute of Brand Science
Last weekend, Prof. Dr. h. c. Shan Fan, President of Brand University, was appointed Honorary President and Associate Professor of the newly founded Institute of Brand Science at Zehjiang Wanli University (ZWU). The research centre was founded by the Sino-German Institute of Design and Communication at ZWU. Its goal is to further promote brand science and research as a scientific discipline with a research team … Mehr
Guest Lecture: 5 Questions to Greta Anderson, UX Designer
Greta Anderson is a freelance designer in London. Her work focuses on UI and UX design - among other things, she accompanied the beginnings of the podcast app Entale and laid the foundations for the app's design. In the interview, she shares the highlights from her guest lecture with Entale co-founder Hannah Blake. Brand University: Hello Greta! As a freelancer, you specialise in UI and … Mehr
New cooperation with Northwestern Polytechnical University
Brand University welcomes a new cooperation partner for the Master's programme Brand Innovation! Together with Northwestern Polytechnical University, we will further develop the focus on Design & Innovation in the future. The university in Xi'an, China, unites diverse faculties and research disciplines. Its focus is on the development of teaching and research in aerospace and navigation technology. The renowned Northwestern Polytechnical University is one of … Mehr
Distancing Design Education 2021 – 2nd Symposium on Higher Education Teaching in Times of the Corona Pandemic
The summer semester 2021 has started. New students, new seminars, same pandemic. For creative study programmes, this situation remains a special challenge. After one year since the start of the pandemic in Germany, it is clear that online education was not a brief exception - rather, the question is whether this mode will become the "new normal" in the long term. What does this mean … Mehr
Spotlight On: Julia Krüger – Alumna Brand Management B.A.
The news format “Spotlight on:” puts Brand University graduates in the spotlight. Learn more about where their path led them after graduation.
SPRING FESTIVAL GALA 2021
The Year of the Ox has begun, which is a special reason to celebrate for our Chinese students. They gathered to honour the Chinese Spring Festival and – despite the pandemic – it was a great celebration via Zoom! The Spring Festival Gala was organised as part of the International Office's "PLUS Program" by student assistants and many student volunteers. Jointly, they had put together … Mehr
Guest Lecture: 5 Questions to Sophie Brodtkorb, Scientific Creative
Sophie Brodtkorb is a Brand Design Alumna of Brand University. After graduation, she decided to pursue a Master's degree at Goldsmiths University in London. How she managed to combine her passions for research and creativity there, and what the perception of colours has to do with it, Sophie Brodtkorb tells us in an interview. Brand University: Hi Sophie, after your Bachelor's degree in Brand Design, … Mehr
Guest Lecture: 5 questions to Michael Schneider, Strategy Director at Jung von Matt
Michael Schneider is Strategy Director at the international advertising agency Jung von Matt. His work gives him deep insights into different corporate cultures. In this interview, he reveals which business culture is required today and which mistakes companies should not make in the Corona pandemic. Brand University: Hi Michael, tell us, what do you do as Strategy Director at Jung von Matt? Michael Schneider: As … Mehr