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Brand News

IBC Student nominated for German Design Award 2018

We congratulate our International Brand Communication (IBC) Master's student "Jannick" Jia Cheng for his nomination for a German Design Award 2018! On top of visual and verbal elements his branding project "HafenCity MusicCity" uses generative audio elements in order to give "HafenCity Hamburg" a new, innovative look. We press our thumbs that the nomination will turn into an award in the end. However, Jannick's performance … Mehr

BA, Jung von Matt and Bitburger Join Forces for GWA Junior Agency Award

An exceptionally motivated group of 3rd and 5th semester students of our Brand Design and Brand Management Bachelor’s programmes was briefed and guided by our partner agency Jung von Matt. The result: A new digital strategy, an integrated campaign and a new smart phone app for one of Germany’s most popular beers: Bitburger! Over the course of 3 intense months, scores of ideas were created. … Mehr

Awards for Professor Michael Jonas

Our programme director of the Bachelor course Brand Design - Digital Design Michael Jonas is the winner of the Red Dot Award 2016 in the category "Communication Design". The Red Dot Award  is an international design competition, which is presented annually. Michael Jonas won this award with his work at Jung von Matt as a creative director for the website DFB "Ehrenrunde". Furthermore, this year … Mehr

Congratulations on joining the professorship!

On the 14th of October 2016 Ute Röseler was appointed to a professor of brand communication. Prof. Ute Röseler has been teaching at the Brand Academy since more than 6 years. She lectures in the Bachelor programmes Brand Management and Brand Design and from the very beginning she was strongly involved in the development of the Brand Academy. Furthermore Ute Röseler lectured at the university … Mehr

Professorship for Michael Seifert

Michael Seifert was appointed Professor of Brand Communication at the Brand Academy’s General Meeting on 15 April 2015. Professor Michael Seifert will be directing the Brand Design course with a focus on Digital Design. He has had many years of experience as a creative director at agencies including Jung von Matt Next and has won, among other things, the ADC award in Bronze, Silver and … Mehr

Brand Academy Alumni: an association is founded

It’s done! Last Thursday saw the founding meeting of Brand Academy Alumni e.V. At this starting event the eight founding members, represented by lecturers and former students, approved the association’s constitution and elected its first executive board. For the first two years Laura Sadau will act as chairperson, Keith Wischermann as deputy chairperson and Claudius Finkbeiner as treasurer. They plan various regular events over the course … Mehr


Graduation ceremony at the Brand Academy

Hamburg, 18 September 2014 – The Brand Academy, university of design and communication, held a celebratory event to bid farewell to graduates of its Brand Management and Brand Design courses. Graduates were presented with their certificates in the salon of Rainville restaurant, and the international academic title ‘Bachelor of Arts’ was conferred upon them. In his ceremonial address, Professor h.c. Shan Fan, President of the Brand Academy, … Mehr