Master Workshop „My Innovation. My Brand.“ – January 2020

On January 25th, 2020, the motto at Brand University was once again: "My innovation. My brand." In the Master Workshop prospective students had the chance to put their entrepreneurial spirit to the test. Our independent lecturer Stefanie Mager and her colleague David Dumont gave them first insights into the master's course Brand Innovation. Stefanie and David, themselves BU Master graduates, gave the participants of the … Continued

Spotlight On: Ana Bernal – Alumna International Brand Communication M.A.

The news format “Spotlight on:” puts graduates and employees of the Brand Academy in the spotlight.

Research funds: The DGTM allows its mission to live on at Brand Academy

On the 23rd of July 2019, Peter Gravier and Michael Grübbeling, board of the German Society for Technology in Marketing (DGTM), handed over a cheque with research funds to the Brand Academy. The funding will go to the Brand Management and Brand Innovation study programmes. In an interview, the experts reveal how research and education can contribute to technology and marketing linking further in practice. … Continued